Project Details
Client: April Reign
Date: 28/09/2015
TL worked closely with April of April Reign Jewellery Design to redefine her positioning and identity – and put a clear emotive ideology at the heart of the brand. The resulting positioning marks April Reign as an exquisite designer where new ideas in Australian hand-crafted jewellery can be unique, original and speak to you. We continue to work together in bringing the new brand strategy to life.